This design is credited to William Morris, but the tile was made for both Morris & Co. and William De Morgan’s firm. Morris and De Morgan met in 1863 and there was a large degree of overlap in their design, production and sale processes. The Firm sold products of its own design and also those by De Morgan; by the 1880s De Morgan was the main supplier to the Morris shop. Both De Morgan and Dutch manufacturers also made tiles after designs by Morris. The ‘Artichoke’ design was a popular choice and the pale blue colourway was still made well into the 20th century. Morris had this design installed in the fireplace at Kelmscott Manor.
